Thursday, September 10, 2009

Digital Signage Information

Websites use digital signage to generate revenue.


Advertising has long been used to fund a variety of multimedia mediums. These include television networks selling commercial spots and newspapers selling advertising space. Similarly, websites sell advertising space for companies to to promote their products via digital signage.


Signage


Website advertisements take on a number of forms. Some are simple "banners" that emulate roadside billboards, while others use tracking software to display customized ads based on who is viewing the site.


Payment Model


One of the more popular advertising revenue agreements are known as "pay per click." In this model, an advertiser pays a website a certain amount of money for each user that clicks on an advertising link from that website.


Advertising Companies


A number of companies sell services where website owners sign up to allow advertising on their websites. These include Google's Adsense program, as well as similar services from Yahoo and MSN Live.







Tags: advertising space, digital signage, These include