Frames are one way of preserving and displaying paintings and photographs. Custom framers create specific frames designed to display images in the best manner possible. They might work from stock designs or work with the client to create a new frame. Running a custom framing business can be a pleasant endeavor. There are a few steps you'll want to take to make the business run more smoothly.
Instructions
1. Offer varied services. You might want to have photographers on staff as well as those versed in framing techniques. Photographers can help people find the best way to take pictures. Photographers can also take specialty pictures such as passport photographs.
2. Offer all framing services in house. Wizard International supplies a Customized Mat Cutter System that enables frame shops to do all work in house. The system also helps to complete work more quickly. Bulkier items need not be shipped elsewhere for completion.
3. Advertise. Advertise in local papers and specialty trade publications such as Art World News and Picture Framing Magazine. This can help increase your customer base.
4. Attend industry events such as trade shows, which helps you maintain contacts with suppliers and stay on top of the latest news in the industry. Trade shows can also introduce you to artists who might want to promote your work to others.
5. Offer classes in picture framing techniques. On-site classes can be a great way to bring in new business, work with potential clients directly and demonstrate to interested parties what you have learned. Have those attending bring a favorite picture. Provide framing and matting materials for them to work with. Classes can be ongoing or given as a complete session. Consider classed oriented toward children and teens.
Tags: work with, framing techniques, might want
